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ULTA

Ulta Beauty, Inc. (S&P 500)

Consumer Cyclical — Specialty Retail

Ulta Beauty, Inc. operates as a specialty beauty retailer in the United States, Mexico, and Kuwait. The company offers branded and private label beauty products, including cosmetics, fragrance, haircare, skincare, bath and body products, professional hair products, and salon styling tools through its Ulta Beauty stores, shop-in-shops, Ulta.com website, and its mobile applications. It also provides wellness products. The company was formerly known as ULTA Salon, Cosmetics & Fragrance, Inc. and changed its name to Ulta Beauty, Inc. in January 2017. Ulta Beauty, Inc. was incorporated in 1990 and is based in Bolingbrook, Illinois.

Buy 1.8 / 5 24 analysts
$501.52
+$21.01 (+4.37%)
Target: $623.42 (24.3%)
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Price History

52-Week Range

Fundamentals

Market Cap$21.56B
P/E Ratio (TTM)18.80
Forward P/E15.74
EPS (TTM)$26.67
Dividend Yield-
Profit Margin9.35%
Revenue Growth11.10%
ROE47.45%
Debt/Equity89.21
Recommendation Buy 1.8
Analyst Target$623.42
Analysts24
Indexes S&P 500

Technical Indicators

RSI (14)76.1
Beta0.88
SMA 20$471.07
SMA 40$471.30
52-Week High$714.97
52-Week Low$443.60
50-Day Avg$477.38
200-Day Avg$555.66
Avg Volume764.3K
Volume514.1K

Performance Analysis

NEUTRAL

ULTA presents a mixed picture with both positive and negative indicators.

~ Trading at 21% of its 52-week range.
- RSI at 76.1 indicates overbought conditions — a pullback may be due.
~ Modest revenue growth of 11.1% year-over-year.
+ Wall Street consensus is "Buy" from 24 analysts.
+ Average analyst target of $623.42 implies 24.3% upside.

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Last updated: Jul 28, 2026 21:01 UTC

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